The E-Myth Revisited
Why Most Small Businesses Don't Work and and What to Do About It.
About The E-Myth Revisited
An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.
Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.
The E-Myth Revisited will help you grow your business in a productive, assured way.
Available in Hardcover, PaperBack, Kindle and on Audible
For bulk hardcover purchases (50+ copies) contact Harper Collins Directly.
About Michael E. Gerber
Everyone who knows small business knows Michael E. Gerber – Innovator, Entrepreneur, Author & Thought Leader
The mega-bestselling author of 29 “E-Myth” books, in The New York Times™, Business Week, Inc. Magazine, FORTUNE, Forbes, and Wired. The Wall Street Journal named The E-Myth the #1 business book of all time (November 1995) having sold millions of copies and has now been applied in 145 countries, in 29 languages and is taught in 118 universities.
The originator, in 1977, of the small business coaching industry, with his founding of The Michael Thomas Corporation, The E-Myth Academy, E-Myth Worldwide, Michael E. Gerber Companies, since that time has served over 100,000 small business clients. His Dream? “To transform the state of small business worldwide.”
